Client: Gary DePersia, Corcoran Group SVP

Objective: Garner significant and consistent media coverage in local, regional and national media by positioning as luxury real estate market expert.

Strategy:
Mount aggressive media relations campaign targeting real estate and lifestyle targets among national, regional and local outlets.

Result:
Coverage includes substantive print and broadcast top tier media including, The Wall Street Journal, The New York Times, The New York Observer, New York Post, New York magazine, Forbes and appearances on News12 and CNBC’s Power Lunch. Audience impressions exceed 25 million.